Posts Tagged 'retail copywriting'

Why the new Sainsbury’s strapline might just be a stroke of genius…

As far as I’m concerned, Sainsbury’s sits slap bang wallop in the middle of the market. They’re more expensive than Asda, but cheaper than M&S. So when they announced their new strapline, I was a tad confused. Live well for

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Why the new Sainsbury’s strapline might just be a stroke of genius…

As far as I’m concerned, Sainsbury’s sits slap bang wallop in the middle of the market. They’re more expensive than Asda, but cheaper than M&S. So when they announced their new strapline, I was a tad confused. Live well for

/ One Comment