Category Archives: copywriting
See it in situ
One of the downsides of being a freelance copywriter is that you can’t always work with a designer. It’s not … Continue reading
See you there?
With Leeds Digital Festival fast approaching, I’ve been filling my diary with lots of lovely creative, digital and copywriting events … Continue reading
Sainbury’s join the price war!
Typical. Just a week after my post on Sainsbury’s new strapline, where I said: They’re not starting a price war, … Continue reading
Why the new Sainsbury’s strapline might just be a stroke of genius…
As far as I’m concerned, Sainsbury’s sits slap bang wallop in the middle of the market. They’re more expensive than … Continue reading
