Copy Girl
Freelance Copywriter and Social Networker in Leeds
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Monthly Archives: August 2010

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Ad Placement and the fine line between genius and downright foolishness…

August 18, 2010 Copy Girl 1 Comment digital

I was researching a blog idea this morning when I came across this ad for Groupon. In case you’ve never … Continue reading →

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Short and sweet

August 14, 2010 Copy Girl Leave a comment advertising

‘Ralph Lauren, the big pony collection’ – SERIOUSLY?

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Does an advert have to make sense to work?

August 9, 2010 Copy Girl 6 Comments advertising

I’ve seen some dodgy ads in my time. It seems I can’t get through a night in front of the … Continue reading →

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Taking over the world, one book at a time!

August 5, 2010 Copy Girl 17 Comments inspiration

If you run in my Twitter circles, you’ve probably seen the latest post by Sarah over at TurnerInk.co.uk. She decided … Continue reading →

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Time to start reading the papers again

August 5, 2010 Copy Girl Leave a comment advertising

Saw this ad in the Sunday papers. I don’t read them very often, but I might have to start if … Continue reading →

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  • From the Blog

    The best of the web (according to a lowly copywriter)

    On February 2, 2012 by Copy Girl

    Thus far, 2012 has been a tad crazed and I’ve been neglecting the blog… okay, so maybe I’ve been a … Continue reading →

  • TV concepts and copywriting

    Simply Yours SS10 TV Campaign

    Simply Yours is a fun, fashionable lingerie brand aimed at curvy women. They wanted a TV ad that showcased product, while hammering key benefits. So I gave them a pitch-winning concept and script - here's how it translated to TV. Read more →

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